Both equally the tales of Accor talents plus the podcast as 1 vital ingredient, hosted by CEO Duncan O`Rourke, have acquired frustrating assistance from gamers while in the business.
A genuine storytelling developed on six themes with the qualifications of engineering, being an enhancer of opportunities. The job experienced excellent media protection, creating a viral Excitement on social channels.
Being a model standing for living existence authentically, ING took a stand in opposition to cyberbullying and encouraged individuals to carry out their point devoid of allowing despise improve who They may be.
To showcase this, we designed a Tale about two similar neighbors, but having a slight difference between them: A person owns a car or truck, another subscribes to an auto from imove. Brand recognition went from 0% to 11% following the marketing campaign.
We've previously reached quite a bit of people while in the brief operate from the campaign, and past that, they may have also interacted With all the partaking content.
The energy rates have absent up substantially. Although Every person else was complaining, our Power authorities experienced an answer. All we needed was the attention.
As Turkey’s 2nd most significant financial institution, VakıfBank has turned digitalization into its transformation philosophy, with equally the services and products it develops.
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The results had been disseminated through media relations As well as in read more Social websites, achieving an audience of fourteen million.
With its campaign, Hungarian Write-up not only rose recognition of the issue, though boosting its popularity, but in addition attained a measurable social impact.
LOOKAUT was Launched for making improved usage of our globally network of Austrian trade delegates. Considering that its launch, LOOKAUT has generated more than 1600 followers on YouTube and more than 12000 hours of perspective time.
But not for us. We utilised the fictional plot to be a hook and launched a fresh form of staff interaction: the Jungheinrich criminal offense podcast. A structure that thrills and captivates – and considerably boosts identification with the business.
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Entrepreneurs increase with practical experience. They make decisions that aid them to move forward or lead to setbacks. Now we have noticed that these activities are seldom shared with Some others – regardless of whether This really is what numerous business people have to have to hurry up their journey to accomplishment.